Hasbro suing Atari - Downloaded from the Wizards Community, all coding removed by Solauren

Hasbro suing Atari

Post/Author/DateTime Post
#1
mauss
Dec 18, 2009 10:01:34 www.msnbc.msn.com/id/34467607/ns/busines...
#2
Seeker95
Dec 18, 2009 10:12:46 All this means to the rest of us is that we now have a reason for seeing no D&D video games.
#3
Dane_McArdy
Dec 18, 2009 10:44:51
All this means to the rest of us is that we now have a reason for seeing no D&D video games.

Maybe not, their license was going to end 2011 as it was. Maybe Hasbro is just trying to speed that up a year. Atari has been horrible at doing anything for electronic versions once they are started. They completely ignored DDO after it came out, claiming there was no money left for marketing, and then refused to let Turbine do any of it's own marketing.

Prehaps Hasbro is trying to get the license back faster, because they want to try having the GT made and managed by an outside vendor, which they can't do under thier current agreement with Atari. They can make their own electronic products, but they can't license them out, Atari owns that right.
#4
mauss
Dec 18, 2009 10:49:54
Atari has been horrible at doing anything for electronic versions once they are started.

I know Bioware did Neverwinter Nights, but aren't they part of Atari? Or did that happen after NWN came out?

#5
mauss
Dec 18, 2009 10:54:56
Prehaps Hasbro is trying to get the license back faster, because they want to try having the GT made and managed by an outside vendor, which they can't do under thier current agreement with Atari. They can make their own electronic products, but they can't license them out, Atari owns that right.

This sounds about right. And I hope this is what they're trying to do. It would make sense. Of course it might have made sense to just have Atari do it.

#6
Dane_McArdy
Dec 18, 2009 13:19:02
Prehaps Hasbro is trying to get the license back faster, because they want to try having the GT made and managed by an outside vendor, which they can't do under thier current agreement with Atari. They can make their own electronic products, but they can't license them out, Atari owns that right.

This sounds about right. And I hope this is what they're trying to do. It would make sense. Of course it might have made sense to just have Atari do it.

Atari doesn't actually make the games, they are simply the producer, they own the right to let other companies make electronic games based on Dungeons and Dragons. In effect, they are a middle person, and lately it seems like a useless middle person.

Post/Author/DateTime	Post
#1 mauss Dec 18, 2009 10:01:34	www.msnbc.msn.com/id/34467607/ns/busines...
#2 Seeker95 Dec 18, 2009 10:12:46	All this means to the rest of us is that we now have a reason for seeing no D&D video games.
#3 Dane_McArdy Dec 18, 2009 10:44:51	All this means to the rest of us is that we now have a reason for seeing no D&D video games. Maybe not, their license was going to end 2011 as it was. Maybe Hasbro is just trying to speed that up a year. Atari has been horrible at doing anything for electronic versions once they are started. They completely ignored DDO after it came out, claiming there was no money left for marketing, and then refused to let Turbine do any of it's own marketing. Prehaps Hasbro is trying to get the license back faster, because they want to try having the GT made and managed by an outside vendor, which they can't do under thier current agreement with Atari. They can make their own electronic products, but they can't license them out, Atari owns that right.
#4 mauss Dec 18, 2009 10:49:54	Atari has been horrible at doing anything for electronic versions once they are started. I know Bioware did Neverwinter Nights, but aren't they part of Atari? Or did that happen after NWN came out?
#5 mauss Dec 18, 2009 10:54:56	Prehaps Hasbro is trying to get the license back faster, because they want to try having the GT made and managed by an outside vendor, which they can't do under thier current agreement with Atari. They can make their own electronic products, but they can't license them out, Atari owns that right. This sounds about right. And I hope this is what they're trying to do. It would make sense. Of course it might have made sense to just have Atari do it.
#6 Dane_McArdy Dec 18, 2009 13:19:02	Prehaps Hasbro is trying to get the license back faster, because they want to try having the GT made and managed by an outside vendor, which they can't do under thier current agreement with Atari. They can make their own electronic products, but they can't license them out, Atari owns that right. This sounds about right. And I hope this is what they're trying to do. It would make sense. Of course it might have made sense to just have Atari do it. Atari doesn't actually make the games, they are simply the producer, they own the right to let other companies make electronic games based on Dungeons and Dragons. In effect, they are a middle person, and lately it seems like a useless middle person.